My career is rooted in branding & design for screen. I'm expert in creating TV channel brand identities - encompassing logo design, on screen presentation, promo spots and cross promotion strategy, title sequences, news & sport graphics systems, idents, as well as programme content.
I work on projects from concept generation, through design, direction, art direction and animation to delivery and implementation.
I also have extensive experience in rolling out brand assets for other platforms - print concepts, social media templates, stationery & presentation packages, and creating brand guidelines.
The following is a selection of channel branding and promo work created for BBC Creative/BBC Broadcast/Red Bee Media.